Enlarging a GoPro photo for a billboard advert
Enlarging a GoPro photo. It is not every day you get a photo of yours being blown up to a staggering size and then placed onto a huge billboard. It was used to promote the entire season (2017/2018) of concerts and events at the ADDA – Auditorio de la Diputación de Alicante, which is the main auditorium in the province of Alicante -Spain.
If you look at the banner, it is 43.5 by 5.6 metres in dimension, which means the actual image I shot has been successfully enlarged to 7.5 by 5.6 metres and is still clear and not distorted or pixelated. What makes this even more surprising for me was that I took the photo using my using my GoPro Hero 4 black – on holiday in Formentera one of the Balearic Islands (Spain). I was on a friend’s sailboat and took a few holiday snaps using my Panasonic Lumix and when I was in the water, my little GoPro. I have included another few images of the trip, I particularly like the plunge my son made, especially the composition of the anchor and the bubble trails he left behind when impacting the water.
The slogan for the 2017/18 season was “Submerge Yourself in the Music” which explains why they ended up using my photo.
All the photos were shot using the most neutral settings, I find the standard GoPro colour settings a bit too vivid and sharp for my liking, so I use the Protune settings and make sure the contrast and clarity are flat. I then treat the colours using Lightroom.